Mint Star Sprout
A sweet little signpost for discovering wonderful things from Japan.
The Official WAFUU.COM Character
Hi, I’m Mochi.
Little moments of happiness from Japan.
Mochi is your fluffy guide, bringing wonderful Japanese finds and little joys to people around the world.
Mochi was born from WAFUU.COM’s wish to make discovering Japan warmer, softer, and more fun.
About Mochi
A gentle guide to discovering Japan
Mochi is the official character of WAFUU.COM, a cross-border e-commerce site that brings Japanese products to customers around the world. Mochi makes discovering Japan feel more welcoming, cozy, and fun.
Profile
Get to Know Mochi
- Name
- Mochi
- Role
- The Official WAFUU.COM Character
- Personality
- Calm and easygoing, endlessly curious, with a playful little streak.
- Favorite thing
- Finding amazing products from Japan
- Special talent
- Making everyone smile
- Mission
- Sharing little moments of happiness from Japan with the world
Signature Features
What Makes Mochi, Mochi
Curly Tail
A charming swirl that gathers “thank yous” from around the world.
Fluffy Cream Body
Soft and cozy, like opening a package all the way from Japan.
Rosy Cheeks
A subtle little glow of kindness and happiness.
Gallery
Mochi’s Many Expressions
New Mochi poses and expressions will be added little by little.
Mochi’s Mission
Little Bits of Happiness, From Japan to the World
Mochi’s mission is to make every encounter with products from Japan warmer, more delightful, and more fun. From discovering something special to delivery day, Mochi brings to life the little bits of happiness WAFUU.COM wants to share with the world.
Discover Japan
Deliver Little Bits of Happiness
Connect with the World
News
What’s New with Mochi
Follow Mochi
Take a Peek at Mochi’s Days
Follow along on Mochi’s journey and discover little bits of happiness from Japan.